Phonograph Signage

Signs and billboards promoting the Phonograph

 

 

Edison muslin banner, The Edison Phonograph Monthly, August 1908

 

 

"Leaders of the World," The Edison Phonograph Monthly, July 1910

 

"Leaders of the World," The Edison Phonograph Monthly, July 1910

 

Facts about the Edison Electric Sign, New York City "Leaders of the World"

 

The Edison Phonograph Monthly (Music Trades) November 1910

 


Factola: William Joseph Hammer, a laboratory assistant who assisted Thomas Edison in the development of the incandescent light bulb (3) built the world's first advertising sign using incandescent electric lights.(4) For more on Hammer and his spectacular 'Electric Dinners' read Allen Koenigsberg's "Electrical Diablerie - The Lost 'Electrical Dinners' of W. J. Hammer."



Camden County Historial Society

Victor's 1906 sign on Herald Square, New York City. "Illuminated by more than a thousand lightbulbs" and Nipper more than twenty-five feet high it was at the time "reported to be the most expensive in the world." (1)




Edison Billboards on the Hotel Bartholdi, New York City, The Edison Phonograph Monthly July 1907

The Edison Phonograph Monthly, May 1907

 

The Talking Machine World, May 1914

 

Victrola Advertising, The Talking Machine World, November 1918

 

Electric Sign Advertising, The Talking Machine World, February 1919

 

 

Sonora Billboard, The Talking Machine World, July 1919

 

 

"DA-LITE" Displays, The Talking Machine World, December 15, 1921

 

"DA-LITE" Displays, The Talking Machine World, February 15, 1922

 

 

The Victor Outdoor Sign stands 14 ft. high when erected. 1922

 

 

The Talking Machine World, November 1922

 

The Talking Machine World, August 1923

 

 

The Talking Machine World, September 1923

 

 

The Talking Machine World, September 1923

 

"The Artist in Reality" L'Artiste billboard, Brooklyn, New York postcard, 1929 (PM-2121)

 

 

 

 

Phonographia